Bulk mailing is a brilliant marketing technique but it does include some mail specific terms that you might not be familiar with. Understanding how this can be quite confusing, we have come up with a simple terminology guideline to help you get started.

CBC

Short for Customer Bar Code – the barcode is an option in Royal Mail’s bulk mailing service that facilitates the sorting process; allowing it to pass quickly through the sorting machine.

Mail Sorting

This refers to mail management (sorting and processing), which is normally done by Royal Mail to help reduce postal costs.
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